About Policybazaar.ae
Where the UAE Gets Insured
Insurance is one of the few purchases most people make without fully understanding what they are buying. In a market as diverse and fast-moving as the UAE, that gap costs people more than they realise. Policybazaar.ae exists to close it.
We carry the lineage of PB Fintech Limited, the group that built Policybazaar.com and Paisabazaar.com into India's largest online marketplace for insurance and lending. What began in 2008 as a simple conviction, that people deserve to compare their options before committing their money, grew into a business substantial enough to go public in 2021, the first insurance aggregator in India to do so. That listing was not the achievement in itself. It was proof that the model worked: give people clarity, and they will trust you with decisions that matter.
In 2018, we set out to test whether that model would travel, and the UAE made the case for itself on four fronts. Its population is close to 88% expatriate: mobile, digitally literate, and financially aspirational, yet consistently underserved by brokers who had never really needed to compete for their attention. Dubai was also building itself into a global financial hub, backed by a regulatory roadmap that rewarded technology-led intermediaries willing to build for the long term rather than the quick sale. We brought a decade of platform experience from India, where we had already learned what it takes to help people discover, understand, and choose insurance on their own terms. And most importantly, the UAE itself was changing. For most of its residents, it was no longer a temporary posting. It had become home, and home is where financial protection starts to matter in a different way.
Policybazaar.ae is licensed and regulated by the Central Bank of the UAE. More than 35 insurance partners and 400+ products sit on our platform today, spanning health, motor, life, travel, and business insurance, each one vetted before it ever reaches a comparison page.
Our Offerings
Motor insurance was our starting point in the UAE. It was the single biggest digital opportunity in the market and the category where customers wanted transparency and choice the most, and it gave us scale, credibility, and a relationship with millions of drivers across the country. The more those relationships grew, the clearer it became that protection is rarely about one thing. It touches health, family, home, travel, and the plans people are quietly making for the years ahead. That is why our offerings have grown alongside our customers, from a single category into a connected platform.
- Health insurance for individuals, families, and employers
- Life insurance and term plans for long-term protection
- Car insurance, from comprehensive to third-party cover
- Investment and savings plans for future goals
- Travel insurance for short trips and long relocations
- Home insurance for owned and rented properties
- Business insurance for companies of every size
Each product comes from a licensed partner, is priced transparently, and sits next to its closest alternatives. The comparison itself is the value, not an afterthought.
Growing with the UAE
Five decades ago, the UAE was a federation finding its footing. Today it is one of the most closely watched economies in the world, a place that turned a short history into an outsized ambition, visible in everything from the Centennial 2071 vision to the skylines built to outlast it.
Our own growth has moved in step with that trajectory, though at a different scale. We launched with roughly 10 insurance partners and a single product line. Seven years on, that network has grown past 35 partners and 400+ products, backed by four consecutive profitable quarters and a 54% jump in insurance premiums in FY26 alone. None of this growth has been incidental. It mirrors a country that keeps raising what it expects of the businesses operating within it, and we have tried to keep raising what we offer in return.
“We are very confident of replicating our success of the India market in this region.”
Our Mission and Vision
Vision
A UAE where every resident feels confident and protected through insurance.
Mission
Helping UAE residents compare, choose, and claim insurance with clarity and confidence.
We hold ourselves to a simple test: would we recommend this policy to our own family? If the answer needs a footnote, we have not done our job. That is why every plan on our platform carries transparent pricing and complete terms upfront, not buried in a document nobody reads until it is too late.
Our Achievements and Awards
Recognition follows performance, not the other way around. Over the years, Policybazaar.ae has been recognized for its innovative business model, marketing efforts and customer centricity by various forums. Here is a glimpse of all the awards that we have won.
Google Reviews